I have never followed a linear path. What connects everything I do is curiosity — sometimes disciplined, sometimes born simply out of restlessness. I moved through psychology, economics, visual arts, and image studies not to collect titles, but to better understand how people see the world and how decisions are made.
For a long time, photography was my primary language, and it continues to shape the way I work today, even when I am no longer behind the camera. It taught me how to observe, how to wait, and how to look beyond the surface. I was never interested in ticking off landmarks or reproducing what had already been done, but in capturing atmosphere, gestures, and the quiet energy of a place.
Today, I work with images in a pragmatic way: visual strategy, digital marketing, and PPC campaigns. For me, this is not a rupture, but a continuation. Data explains what happens, psychology explains why, and images help decide how to speak.
Along the way, I have run a small business that kept me grounded in reality and taught photography, because I enjoy translating complex things into clear, human forms. What may appear fragmented from the outside is, for me, deeply coherent: each direction informs and supports the others.
This website is a personal space, where photography, writing, and observation coexist without hierarchy.